We all negotiate on a daily basis. Negotiation is also the key to business success; no business can survive without profitable contracts. The aim of a “win-win” negotiation is to find a solution that is acceptable to both parties and leaves both parties feeling that they've won.
There are different styles of negotiation; depending on the circumstances but by understanding their nature you will be prepared when faced with different situations better.
The skill of negotiation isn’t innate though; it can be learned
Culture is the most important factor in shaping how people think, communicate and behave. Therefore it affects how we negotiate, whether we’re selling, buying, or working with colleagues; we always negotiate with someone with a different cultural heritage.
Strategic preparation and cultural awareness can sharpen the competitive edge for companies negotiating across cultures.
Cross-Cultural Negotiation training minimizes the effects of culture. Yet, given the growth of international business activity, managing the cross-cultural dimension of negotiation can make a difference between success and failure
- Understand the relationship between culture and negotiation
- Understand the differences in negotiation style of business people with various cultural backgrounds,
- Master advance preparation, formulating and developing persuasive arguments and counterarguments from an intercultural perspective.
- Understand the key characteristics of negotiation across cultures
- Get the maximum outcome from your negotiations
- Avoid conflict and reduce risks
- Build good and peaceful relations